Aim To identify practical and realistic priorities and actions for your own personal development that you will take help you and your colleagues improve communications within the branch, with its members, potential members, the wider public and other identified targets To understand and identify further training opportunities available to you to help improve your branch
-> Continue reading Activity 8 – Where to from here?
A collection of guides and resources are available to download here. Please can you take a few seconds to provide your preferred email address to send the links to resources.
Presentation by Mark Everden – Regional Education Officer Task 1 You will be asked to discuss the following, in small groups: The current level of social media use in your branch Recruitment and organising opportunities in each of these methods Pros & cons of using/introducing each of the 3 methods into your branch Who
-> Continue reading Activity 5 – Social media
Aims To explore the different types of communication methods and the wide range of media options available to you and your branch and consider how a planned approach can help you communicate better and help promote UNISON’S messages, your branch messages and campaigns messages Tasks Consider in your groups the different types
-> Continue reading Activity 4 – What is media?
Aims To produce effective campaign/ publicity materials from the previous activity. Tasks In your group, create a simple flyer to promote your chosen campaign. From your timeline, choose another communication instance using a different method (e.g. if using WARMS to send out a communication to members, create the content needed). This activity
-> Continue reading Activity 7 – Producing Campaign and Publicity materials
Aims To look at how communications can help address organising issues To make a communication plan to address an organising issue Introduction You will be introduced to the parts of the UNISON website that support branch communications. Task 1 The tutor will give each table a set of images. In your groups, discuss
-> Continue reading Activity 6 – Communications to Support Organising
Aims To clearly identify the different audiences you need to communicate with Task Tasks Consider in your groups the different audiences (your targets) you need to engage with and be ready to feedback to the whole group within the branch outside of the branch any others?
Aims To understand the role of Branch Communication Officer To realise the potential scope of good branch communications To evaluate pros and cons of different methods of communication To share best practice in these areas Task 1 In your group consider please discuss the following question: What are the communications challenges in your branch? After
-> Continue reading Activity 2 – Keeping in Touch
Aim: To get to know each other and break the ice Task 1 You will be divided into pairs. In your pairs you need to glean the following information from your partner:- Their name and branch Why they are on the course? What communications or media experience do they have? Not necessarily just in terms of
-> Continue reading Activity 1 – Introductions
